A marketer's job is never done. It’s about perpetual motion. We must continue to innovate every day.
Marketing fuels every successful business operation. It is essential to build brand awareness, support sales initiatives, and engage with current customers and prospective customers. Marketing is a powerful business process, and I love what I do.
I am a result driven, and performance-focused professional with over a decade of cumulative experience in marketing and communications management across multiple industries. My longevity in the field shows that I understand long-term marketing strategies for clients' needs well beyond the first marketing campaign. My passion is building strong brands through market research to understand the consumer, smart product development to tap into those needs, and creating positioning to penetrate the target niche.
I have a reputation for being a very hard-working, intelligent, and industrious individual. I have strong interpersonal and communication skills, and I am well organized, self-motivated, and able to prioritize projects to meet deadlines on time. I can use logic and reasoning to identify and analyze the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.
I have built my career with a solid foundation of education and work experience, and I strive every day to learn and grow. This profession is getting more creative and technical at the same time, and I love that because I can wear many different hats.
I get to be creative! There are always new designs to craft, tools to use, and ideas to come up with.
I get to write! Writing never goes out of style. Content that resonates with consumers can trigger certain emotions and form a bond between the brand and the individual.
I get to be analytical! I love numbers, and there are limitless ways I can utilize data in marketing.
I get to connect with people! Marketing is about reaching audiences and connecting with consumers.